Here’s the step-by-step method to fail as a digital coach:
- Buy an expensive camera
- Shoot an HD course that’s 20+ hours long
- Host it on LMS
- Hire a marketing agency to start selling the course
- Start spending aggressively on ads and “hope” you sell your course.
This is a sure-shot way to flush your money.
You’d be better of in spending that money on a fancy vacation.
Instead here is a better way to do it:
- Study your niche aggressively: their pain, their desires & their buying
behaviour. Connect with them.
- Start creating content around your niche’s unanswered questions
- Host a few “no-sale” webinars to get comfortable on camera.
- Build a product that solves your market’s biggest pain (you’ll easily know it by now if you did the steps above)
- Host a webinar and sell your
product.
- If more than 10% of the webinar attendees are buying your product then you have proof of concept.
- Now, you can start investing in ads.
This is a better way to start your digital coaching business.
When you start by organically creating content & talking to your niche:
1) You’ll understand them deeper.
2) You’ll get enough evidence to start investing in ads.
Did you learn something useful in this email?
Hit me up with your reply "YES".
Your response is valuable and meaningful for me to create more such value adding contents to you.
And I’ll also share how to have a complete system for launching your digital coaching, transferring your expertise from your mind to digital reality. Create multiple digital assets from it.
